Last week, the papers and TV rolling news were full of the story of The Home Office’s ‘Go Home’ poster vans; mobile billboard ads aimed at encouraging illegal immigrants in London to go home of their own accord or face arrest. Quite rightly, this did not go down well with many people. Unite Union-leader…
When marketing agencies apply to do a project for a company or government department, take part in a tender or get to the stage of costing out a campaign, they run up against the biggest pitfall in every medium to large-scale project: their client’s procurement department. Procurement departments now rule the roost when negotiating agency fees….